CeMAT 2018, 23 - 27 April
Trade visitor insights

6 facts about CeMAT visitors

A successful trade show in essence depends on how many visitors and therefore potential customers exhibitors can welcome to their stands. In addition, the quality of discussions with prospective customers is an important indicator of future business transactions.


Who makes up the trade visitors? How many decision-makers attend, what is the investment volume and what is the ratio of top-tier managers?

The answers to these questions and more can be found in our 6 Facts about CeMAT Visitors. Use this information to maximize your success at the trade show.


High rate of decision-makers
80% of CeMAT visitors are decision-makers with authority over purchasing and supply.
Large number of board members, managing directors and top-tier managers
Managing directors, IT directors, warehouse managers and heads of logistics attend CeMAT to learn about new trends and the digitalization of logistics processes.
Exclusive, high-caliber trade visitors
Nearly 50,000 visitors from 66 countries and over 1.55 million leads illustrate the potential at CeMAT.
High investment volume
Business deals were transacted with an order volume of over € 10 billion at CeMAT 2016.
Many international visitors
31% of trade visitors come from 66 different countries.
"For me, CeMAT is the only show that counts!"
25% of visitors attend CeMAT and no other industry event in a given year.


CeMAT 2018

Visitor target groups

Manufacturers, retailers and sales experts come to CeMAT to gain an overview of innovative ways of managing the flow of goods even more intelligently. Visitor target groups