Virtual spaces/worlds are a great source of fun – not only for video gamers. In the B2B sector as well, virtual and augmented reality is opening up new possibilities – e.g. for presenting products at trade shows, for training personnel and visualizing maintenance procedures in the form of animated instructions, and for planning and designing systems, processes and workplaces.
Virtual reality (VR) is widely used in the product development process in order to visualize preliminary designs and reveal any hidden flaws. All the relevant data is fed to a smart headset which generates realistic 3D images. Users have the feeling that they are at the center of an artificial world.
The term “augmented reality” (AR) describes the insertion of additional data into real-life images. So-called smart glasses can display a wide range of information – e.g. order picking instructions, repair and maintenance guidelines, training documents, technical data, etc. The smart glasses can also transmit live video feeds. This enables service engineers at the plant manufacturer’s headquarters to take a direct look at the customer’s installation and analyze potential malfunctions.
At CeMAT 2018 numerous exhibitors will be presenting scenarios based on augmented and virtual reality – for example, simulated order picking processes and virtual tours of actual and planned production and logistics set-ups. This will enable visitors to immerse themselves in the world of intralogistics.
AR und VR mark the beginning of a new era in data consumption. Sooner or later all users of digital media will come into contact with these technologies. It will no longer be necessary to spend all day staring at a PC monitor or smartphone. Instead, users will move through virtual spaces equipped on all sides with digital displays.