Delhi/Hannover. Deutsche Messe is grouping its five Delhi-based tradeshows under a new parent brand. CeMAT INDIA, MDA INDIA, Surface INDIA, Industrial Automation INDIA and Laser INDIA will from now on feature under the "WIN INDIA" banner.
Deutsche Messe's tradeshow offering in India is very extensive, ranging from intralogistics systems, to drive and automation solutions, to surface treatment and laser technology solutions for manufacturing. The new name will give this offering a concentrated brand presence for even stronger impact among the event's exhibiting clientele and attendees.
WIN stands for "World of Industry", a brand that Deutsche Messe has been using in Turkey for over 10 years. The Istanbul-based WIN is the undisputed leader of the Eurasian industrial trade fair market.
The name "WIN - World of Industry" symbolizes the unique multidisciplinary and synergetic benefits of clustering multiple trade fairs under one roof. It also encapsulates the high level of international participation and superior quality that characterizes WIN INDIA and its Eurasian counterpart.
WIN INDIA 2013 will be held from 17 to 20 December at New Delhi's centrally located Pragati Maidan exhibition venue.
This year, the five tradeshows that make up WIN INDIA featured a total of over 400 exhibitors. The top exhibiting nations, alongside India, were Germany, Italy, China, Korea and Taiwan. Management-level employees - particularly purchasing managers - were strongly represent among the event's 6,217 attendees.
WIN INDIA is organized by Deutsche Messe and Hannover Milano Fairs India.